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Administration Joe Browning

Seahawks Partner With Under Armour, BSN

WILMINGTON, North Carolina – UNCW Athletics has signed a five-year deal to make performance apparel and footwear giant Under Armour the official provider for the Seahawks, Director of Athletics Jimmy Bass has announced.

The Seahawks have entered into a wide-ranging partnership with Under Armour, Inc., and BSN SPORTS, beginning July 1, 2022. UNCW will be the seventh current member of the CAA to partner with Under Armour.

The agreement gives Under Armour the right to provide uniforms, apparel and footwear to each of UNCW's 19 varsity sports. This department-wide outfitter agreement also includes an annual Under Armour product allowance as well as a rights fee, marketing entitlements, event tickets, and retail licensing rights
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"We're extremely excited about entering into this new partnership with Under Armour," said Bass. "Under Armour has not only created a tremendous and popular brand, it continues to provide the very best in apparel and footwear for our student-athletes as they continue to excel in their areas of competition.

"We want to thank the leadership at Under Armour as well as our campus partners for making this partnership possible. We look forward to a tremendous relationship with Under Armour moving forward."

Under Armour, the originators of performance apparel, has transitioned athletes into moisture-wicking apparel since 1996. Under Armour products are sold worldwide and worn by athletes at all levels, from youth to professional, around the globe.

BSN SPORTS is the nation's largest direct marketer and distributor of sporting goods. Through the partnership, BSN Sports will serve as the official apparel and equipment provider to the UNCW athletic program while outfitting Seahawk student-athletes and coaches in premier Under Armour product selection. 

About Under Armour, Inc. | Under Armour® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China.

About BSN SPORTS | Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972.


 
 
 
 
 
 
 
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